Another salvo in the war against PR

Another salvo in the war against PR. Chris Anderson, editor of Wired magazine, has had it with unsolicited and irrelevant emails from PR companies who essentially spam him so he’s blocking them on first offence and, in a somewhat controversial move, has published their email addresses on his blog for the spam harvesters to feed off. (And, thinking about it, this provides a valuable resource for anyone else wanting to block PR spam – just copy this into your Block list.) Along with Tom Coates’ approach this is an interesting phenomenon. More and more the editors of publications (including, in this case, one-person blogs) are individuals who have a voice rather than faceless organizations and they will vent their annoyance at being treated badly by those who would use them. Respect is the way forward methinks. (And it goes both ways, which is why I’m a little uneasy about Anderson’s publishing of the emails. But only a little.)

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3 Responses to Another salvo in the war against PR

  1. Stef says:

    Interesting stuff. Not sure I agree on the ‘publish the offending email addresses’ idea though.

    Also – It’s Wired with a D, not the experimental music magazine Wire (made me click the link though!)

  2. Pete Ashton says:

    Oopsy! Corrected.

  3. Tom says:

    Think the worrying thing is not so much that they’re getting a bit of a taste of their own medicine, but that this sort of blanket pr operation must work sometimes – or why would they bother?

    Was in the middle of writing a few words on a similar topic when I came across this.