If you go to a gig and have a look at the back of the stage you can be sure to find an amp sitting atop a beer crate. This is the law. What’s interesting (if that’s in any way the right word) is that there’s a damn good chance that beer crate will be yellow and have “Holsten” written on the side. Except the pub doesn’t sell Holsten and probably hasn’t since the 1980s.
Since I first spotted this in one of my photos I’ve been seeing them everywhere and it’s probably time to start recording them in one place. Maybe this’ll turn into a whole ‘nother blog celebrating the wonder of the Holsten crate and its amp-supporting genius. Who can tell?
Here’s one, and here’s another. I shall add more as I find them, as can you in the comments for this post.
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Here’s another one – not an amp but the context is right.
Odds are it’s actually an insidious marketing ploy leading up to a titanic Holsten Pils relaunch. Like Fender footwear… y’know… for the kids?
check it out:
http://www.whatisthemetro.com
scroll to the bottom of the page- not one but two holsten crates. it’s a conspiracy.